The lists begin…Worst of 2011

I thought it was going to be even worse than it was. Econsultancy’s ‘Worst of’ list is full of sound life lessons for anyone but definitely for anyone involved in Branding and Marketing. 

Grey reminds the value of proof readers

We all need help with proof reading (see image above presented in semi-guerilla style during the Cannes advertising awards) but simple security decisions about who gets access to the twitter feed seem to dominate. All cringe worthy and some dumb enough to lose their job due to a flippant tweet.